Shopping centers generate 2,400 more jobs at the end of the year

The good moment of economic recovery and the injection of resources from the 13th salary and BRL 30 billion of FGTS(SIF) and PIS/Pasep (SIP/AFPS) withdrawals into the economy favor positive sales performance. According to Abrasce (Brazilian Association of Shopping Centers), sales in the malls grew 8% in the year to September, compared to the same period last year. And the entity expects sales to grow 7% in total this year, compared to 2018.

 

At Almeida Junior shopping centers, optimism is already directly reflected in the hiring of temporary staff. The tenants of the company’s six shopping centers should hire 2,400 more jobs to meet the strong demand at the end of the year. Of these, between 10 and 15% are fixed from the new operations that are opening and the rest is temporary. Many tenants have already hired in November, to meet the intense movement of Black Friday, which took place on November 29 and 30 and December 1. Almeida Junior generates 16 thousand direct jobs in its six developments.

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Online reputation: Almeida Junior is case of the Tech SC with the Reviewr

A little over two years ago, Almeida Junior initiated a job with Reviewr – company specialized in online assessments – with a pilot project at the Continente Shopping which caused this mall to be the better rated among the competitors in the region of Grande Florianópolis. Nowadays, the six malls of the network are served by the startup for monitoring of platforms such as TripAdvisor, Foursquare, Google, among others. Last Sunday, the 15th, both companies were cases in the show called Tech SC, aired by NSC TV – affiliated of Rede Globo, in Santa Catarina.

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Reviewr is the first reviews management startup in Brazil that aggregates all these evaluations in a single panel, thus simplifying the management of the volume of information. Besides, the software analyzes the data and provides competitive intelligence to the establishments, such as most frequent words, feeling analysis and scores in each site of evaluation.

“We initiated a new cycle in our malls with the Reviewr in which we can hear more from our customers through the several platforms, while interacting with them in a personalized and individual manner, thus directing our efforts to provide them with an incredible experience. Moreover, the service is fast through the platform”, says Rafael Fiedler, corporate and digital marketing director at Almeida Junior.

 

Please, watch the full content: https://g1.globo.com/sc/santa-catarina/techsc/noticia/2019/12/15/startup-de-florianopolis-desenvolve-plataforma-de-gestao-de-reputacao-online.ghtml

Balneário Shopping Mall receives IMPAR Award

Balneário Shopping  Mall was the most remembered mall in the shopping center category in the Foz do Itajaí region and received the IMPAR Award (Preference Brands Index and Regional Affinity), awarded by NDTV. Held in partnership with IBOPE Inteligência, IMPAR points out the most remembered and preferred brands by consumers in the state.

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The mall is recognized in Santa Catarina and nationally for its differentiated mix with important national and international brands. “We work strategically to deliver the best experience to our consumers and have the public recognition is always our greatest achievement,” says the mall’s superintendent, Elizângela Cardoso.

In addition to showing the brands indicated by regions of Santa Catarina, IMPAR 2019 also points out the preferred by consumers at the state level, where about 40 segments, including commerce, industry and services, were included in the research. The winners in each segment are disclosed in the IMPAR Yearbook, which contains the complete survey data.

Almeida Junior
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