Almeida Junior Shopping Malls host circuits of the “Blue Building Detectives” series

 

The newest Almeida Junior’s enterprise, Nações Shopping (located in Criciúma), has, since its inauguration, surprised the general public by its imponence, its mix of shops and restaurants and, certainly, by the events that it offers to the Southern region of Santa Catarina. In the next February 7, it will be the first shopping mall of the chain to host the attraction ‘Blue Building Detectives’ – a circuit inspired in the namesake series from the subscription channel Gloob – which will entertain the kids in this school holiday period.

Then, the event will go to the Neumarkt Shopping (in Blumenau), as of March 3; Garten Shopping (in Joinville), in April 30; and it closes in the Continente Shopping (in metropolitan Florianópolis), in May 28.

AJS_0006_20D_Telao_praca_1058x578px

Geared towards children from four to ten years old, the structure will enable children to feel like real detectives. Last year, Gloob reached the mark of one million participants in events, and B.B.D. is their main one. The game is a circuit of activities that offers an amusing experience to the children, in order for them to approach the characters’ playful universe.

The game is complete and, to this end, the event has five different areas based on the famous settings of the series. The space also includes photo stations, where kids can register the moment on a TV with the channel’s characters, and a special panel of the Blue Building Detectives. Children that are less than four years old can also have fun in the “Little Detectives” area, provided they are accompanied by a legal guardian.

Almeida Junior promotes an original holographic action in Southern Brazil

 

For the first time, Almeida Junior brings to Santa Catarina a retail-oriented 3D hologram technology. Regarded as an innovative product with a futuristic technology, the holographic displays are considered a new technological moment in brand projection. The action will be open to visitation until February 2nd in Continente Shopping, in the metropolitan area of Florianópolis, and will allow to the clients the experience of visualizing a flying, projected holographic dragon.

IMG_2773

The unprecedented initiative of bringing this technology to the Southern Region of the country endorses one of the main values of Almeida Junior: the constancy in innovation. Exhibited in Continente Shopping, the equipment was fitted up by Holoo, a Brazilian representative of 3D holographic displays with technology from the American company Hologruf, and is specialized in assisting segments that vary from the corporative retail to the event branch. A world-wide success, holography has already made possible to pay homage to the legacy of artists such as Amy Winehouse, Michael Jackson and Cazuza, who were brought to the stage in a technological fashion.

IMG_2751

The hologram is expected to bring life and impact to visual communication, serving as a showcase and as an entertainment to the public, since this technology is based on high-resolution images and LED lines, which rotate faster than the human eyes can perceive.

dragao

Jurassic World Exhibition is back

The exhibition that has enchanted children and adults providing a journey into the past will be back to Norte Shopping, in Blumenau, from January 20. The entertainment will continue until February 26 and the audience can get to know the dreaded dinosaur species, life-size, with sound and movement.

jur-395x395

Dinosaur replicas

 

Twelve dinosaur replicas will be displayed, depicted as if they were alive and in their habitat millions of years ago. Among them, the most feared and known of all stands out: The Tyrannosaurus Rex. This replica is 13 meters long, 6 meters high and weighs 900 kilos.

 

The exhibition will also feature replicas of Stegosaurus, T-Rex cub, Triceratops, Ouranosaurus, Spinosaurus, Parasaurolophus, pair of Pachycephalosaurs, Carnotaurus, Amargosaurus and Apatassaurus Rider and a dinosaur egg. Each replica has specific sounds and movements making the audience’s experience even more surprising and realistic.

 

The exhibition was already present and attracted thousands of families at Balneário Shopping, in Balneário Camboriú; Continente Shopping, in Greater Florianópolis; and at Nações Shopping, in Criciúma.

 

dinossauro-750x285

Save the dates:

 

Jurassic World Exhibition

When: Opens on January 20, visits from Monday to Friday, from 10am to 10pm.

Sundays and holidays, from 2pm to 8pm. Until February 26

Price: Free entry