Almeida Junior in the Spotlight: Company Wins SC Leaders Award in the “Governance” Category

Almeida Junior, Santa Catarina’s largest shopping center chain, was recognized by the Santa Catarina Leaders Award 2024 in the ‘Governance’ category. Promoted by the Santa Catarina Leaders Group – LIDE SC, the award recognizes companies and entrepreneurs from Santa Catarina who have stood out in the market through innovation and entrepreneurship. The awards ceremony took place this Wednesday, the 6th, in Florianópolis. Almeida Junior holds 71% of the state’s market share and owns six large shopping centers located in different regions.

The SC Leaders Award recognizes individuals and companies that reflect Santa Catarina’s entrepreneurial spirit, standing out for their role in the region’s economic and social development. This year, the event brought together over 300 CEOs and company presidents to celebrate the winners in 20 categories, including industry, creative economy, agribusiness, technology, retail, sustainability, among others.

“Being recognized by the Santa Catarina Leaders Award is, for all of us, an honor and a reaffirmation of Almeida Junior’s commitment to establishing the best governance practices. This award reflects the tireless work and dedication of a team that shares a solid and responsible vision for the future development of our company and Santa Catarina,” declared Jaimes Almeida Junior, CEO of the company.

Black Friday at Almeida Junior Shopping Centers Features Discounts of up to 70%

Promotions run until December 1 with unbeatable prices and drawing for BYD King hybrid cars

Black Friday at Almeida Junior shopping centers is the perfect opportunity to take advantage of an incredible variety of offers, catering to all styles and budgets. It’s the ideal time to secure desired products with discounts of up to 70%. The traditional period promotions take place from November 15 to December 1 at Almeida Junior shopping centers – Continente Shopping, Balneário Shopping, Garten Shopping, Neumarkt and Norte Shopping at participating stores. In addition to promotional prices, customers at Santa Catarina’s largest shopping center group receive lucky numbers for every R$300.00 in purchases to enter to win a BYD King hybrid at each shopping center.

At Balneário Shopping, segments such as fashion, perfumery, and home goods will feature special prices. At Continente Shopping, offers cover segments such as fashion, accessories, and bedding, with discounts of up to 70%. At Garten Shopping in Joinville, there are discounts of up to 70% on fashion items, accessories, and toys. At Nações Shopping in Criciúma, categories such as toys, accessories, and home products offer up to 70% off. In Blumenau, at Neumarkt Shopping, the technology, fashion, and accessories segments have offers of up to 60%. And at Norte Shopping, customers find discounts in segments such as perfumery, accessories, and toys.

Balneário Shopping

Continente Shopping

Garten Shopping

Nações Shopping

Neumarkt Shopping

Norte Shopping

“It will be a unique opportunity for those who want to get a head start on Christmas shopping with savings, find the perfect gift, and still participate in the Christmas Campaign,” comments Rogério Alves, Marketing and Relationship Director at Almeida Junior.

Entrepreneurial Education: Almeida Junior Reinforces Support at Junior Achievement Meeting

Last Tuesday, October 15, Continente Shopping hosted the annual meeting of Junior Achievement Santa Catarina supporters, an organization recognized for promoting entrepreneurial education among young people. The event brought together various business leaders and representatives from partner institutions in addition to Almeida Junior, such as Sebrae, WEG, Intelbras, Angeloni, Koerich, Unimed, and CDL, among others. In Santa Catarina, Junior Achievement has been operating since 1997 and has already benefited 840,000 young people, with 20,000 volunteers involved in its programs. Junior Achievement is the world’s largest and oldest organization for practical business education. Created in 1919, it is now present in over 100 countries.

During the meeting, results obtained over the past year were presented, along with the organization’s strategic planning for 2025. Almeida Junior is one of Junior Achievement’s sponsors and carried out activations at the chain’s shopping centers throughout 2024. “Positively transforming people’s lives is one of our greatest purposes, and Junior Achievement also does this through its partners and supporters. Increasingly, Almeida Junior and all these initiatives aim to be a meeting point for experiences, reaffirming the commitment to accomplish more and do more for Santa Catarina,” said Douglas Heinzein, Corporate Marketing Manager at Almeida Junior, at the event’s opening.

“This is the main meeting of the year, where we share results and present our planning. By June 2025, we will reach the milestone of one million young people directly impacted by Junior Achievement in Santa Catarina, a number that fills us with pride. Our role as an organization is to inspire and prepare young people for entrepreneurship and the job market, developing the leaders of the future,” explained Rafael Koerich, president of the Junior Achievement Deliberative Council.

“We value the commitment to encourage entrepreneurship and contribute to the development of future leaders. We believe that by investing in entrepreneurial education, we directly contribute to building a more prosperous and dynamic future, based on valuing human capital and generating positive impact on society,” highlights Rogério Carlos Alves, Corporate Marketing Director at Almeida Junior.

Almeida Junior
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