Balneário Shopping hosts LIDE Santa Catarina meeting

Event will be held on the 12th and will bring together entrepreneurs and authorities from the region

Balneário Shopping will host, on Thursday the 12th at 8:30 AM, the LIDE Santa Catarina meeting (Group of Business Leaders of Santa Catarina), which will focus on “Market Trends and Pathways to Sustainable Development.” The event will bring together important players to discuss the latest trends in the corporate world in Santa Catarina and Brazil.

The panel, which will take place at GNC Cinemas in an event for press, authorities, and guests, will feature panelists Denise Maidanchen, CEO of Quanta Previdência; Aldo Garcia, CEO of Betha Sistemas; Reginalva Mureb, president of Aegea’s SC Regional; Fabio Dallazen, Director of International Relations for Aegea Group’s Southern Regional; and Felippe Prate, CEO of Novalogic.

“The pursuit of sustainable development is a priority for companies and society. Organizations that adopt responsible practices not only increase their competitiveness but also generate value, creating jobs, strengthening suppliers, and boosting community prosperity. At the event, we will discuss how Market Trends and Sustainable Development can guide companies toward a more prosperous future,” says Delton Batista, President of LIDE SC and RS.

Nações Shopping and Norte Shopping launch ‘Buy & Earn’ campaign with exclusive Natura gifts

Starting September 9th, mall customers will have the chance to win kits with two different fragrances, consisting of body lotion, hand lotion, and soap

Nações Shopping in Criciúma and Norte Shopping in Blumenau will celebrate the arrival of spring with a special campaign that will bring the unique aromas of Natura fragrances as exclusive prizes for the public, in an experience that combines freshness and renewal for the season. The malls are launching the “Buy & Earn” promotional campaign, which will reward their customers with exclusive Natura product kits, an iconic brand of quality and sustainability in the beauty sector.

Starting September 9th, customers who make purchases at any participating store in both network malls will be able to exchange their receipts for Natura kits, consisting of: moisturizing deodorant body lotion, moisturizing deodorant hand lotion, and pure vegetable bar soap, in the fragrances “Cotton” and also “Plum & Vanilla Flower.” To participate, simply accumulate R$600.00 in purchases at participating operations, limited to two gifts per CPF. The promotion will remain active while supplies last.

Participation is simple: customers should register their receipts in the AJFans app or make the exchange directly at service counters located in the malls. And for Natura fans, the campaign offers an additional advantage: purchases made at the brand’s physical stores will have their value doubled for registration purposes.

Additionally, the malls will have temporary experience spaces where customers can enjoy a “hand spa” and learn more about the products that will be gifts in the Buy & Earn campaign.

Almeida Junior Group reinforces inclusion during White September with new actions to welcome people with autism

Noise-canceling headphones and identification lanyards will be distributed across all six malls in the network

Almeida Junior Group is expanding its inclusion and welcoming initiatives for people with Autism Spectrum Disorder (ASD) during White September, a month dedicated to the social inclusion of people with disabilities. Recognizing that noisy and crowded environments can generate stress and anxiety for people with ASD, the mall network is now offering headphones with noise-canceling technology and identification lanyards that ensure priority access to lines. These items help reduce sensory overload, providing a more peaceful and comfortable experience for the public with autism. Noise-canceling headphones can be borrowed at the concierge desks of the six network malls.

The action applies to all six malls in the group: Balneário Shopping, Continente Shopping, Garten Shopping, Nações Shopping, Norte Shopping, and Neumarkt Shopping. The noise-canceling headphones and identification badges will be available at each mall’s concierge, and to use them, simply present a photo ID to complete registration.

This action reinforces the concern for the public and complements other actions focused on people with ASD already practiced at Almeida Junior malls. People with autism are entitled to half-price admission at cinemas and events. Additionally, the malls also promote the Blue Session, an inclusive cinema session for people with autism, with reduced volume, 50% of lights on, and freedom to enter and leave the theater at any time. In 2022, Almeida Junior was a pioneer in implementing exclusive parking spaces for people with autism and in training employees at the company’s six malls to serve people with ASD. With this series of actions, Almeida Junior Group won the 2022 Abrasce Award from the Brazilian Association of Shopping Centers in the People Management category, receiving bronze in the awards.

Almeida Junior
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