The Almeida Junior Group, a benchmark in Santa Catarina with six shopping centers in the state’s key regions, celebrates today (January 10th) its 45th anniversary
The company, a leader in the segment, marks the occasion with impressive results achieved in 2024, including a 21% average increase in sales compared to the previous year and a record of 32 million visitors.
To kick off 2025 with new developments, the group announces the arrival of the Uruguayan restaurant Narbona to Continente Shopping in the first quarter, launching the new Continente Boulevard.
This space, designed for dining and leisure experiences, will also feature the Italian restaurant Forneria Carbone and the Japanese restaurant Arquipélago.
Meanwhile, Balneário Shopping has unveiled a new premium dining area, with highlights including three flagship establishments: Duladu, specializing in Italian cuisine led by Chef Dudu Poerner; Manteigaria do Porto, offering authentic Portuguese flavors; and Unizushi, showcasing contemporary Japanese gastronomy.
In 2024, 16 new restaurants were incorporated into the company’s shopping center network, reinforcing its commitment to delivering diverse and high-quality dining experiences.
INNOVATION AND EXPANSION
As part of its strategy to enhance customer experience, the Almeida Junior Group plans to expand entertainment and communal areas while investing in advanced media solutions across its shopping centers.
Currently, the network boasts 136 digital screens, reaching 2.3 million people monthly.
Maintaining its innovative spirit, the company continues to invest in technology, including new features for the AJ FANS app. This platform connects customers and retailers, aiming to further personalize user experiences and solidify the group’s competitive edge in the market.
Over the next five years, the group plans to invest R$ 800 million in expanding its operations, beginning with the second expansion of Balneário Shopping. This development will add 140 new stores, six restaurants, and a gourmet market, reinforcing its position as the company’s iconic mall.
The expansion plan also includes new real estate projects integrated into the network’s shopping centers, following the model of the luxurious The Spot One residential development already connected to Balneário Shopping.
The group intends to develop high-end residential and commercial towers in other ventures.
Jaimes Almeida Junior, CEO and founder of the group, highlights:
“We will remain focused on attracting premium dining establishments, international brands, and high-quality operations, enhancing our distinctive tenant mix and customer experience within our shopping centers.”
“Celebrating 45 years is a milestone that reflects our commitment to innovation, quality, and strategic vision.”
“We are ready for the next steps, combining technology, real estate expansion, and delivering the very best to our customers and partners.”
