With Christmas approaching, the shopping centers of the Almeida Junior Group are preparing to welcome customers in a magical environment, decorated to celebrate the most special time of the year. In addition to themed decorations, this Christmas promises unique experiences for those shopping at the group’s shopping centers. Starting November 4, for every R$300.00 in purchases, the customer receives a Lucky Number to enter to win a BYD KING model per shopping center.
Registration is simple and can be done through the AJFans app, at the exchange counter in the shopping centers, or even through each shopping center’s website. For those who choose to pay with the SICOOB Card, the chances are even greater: for every R$300.00 in purchases, there are 3x more chances to win, with 3 lucky numbers. All six shopping centers in the group are participating in the campaign: Continente Shopping, in Greater Florianópolis; Balneário Shopping, in Balneário Camboriú; Garten Shopping, in Joinville; Nações Shopping, in Criciúma; and Neumarkt and Norte Shopping, in Blumenau.
Balneário Shopping – click and participate Continente Shopping – click and participate Garten Shopping – click and participate Nações Shopping – click and participate Neumarkt Shopping – click and participate Norte Shopping – click and participate
The promotion invites customers to experience the perfect gift, exploring the stores, enjoying the Christmas attractions, and feeling the unique atmosphere that the season provides. “For us, celebrating Christmas is about creating an environment that enchants our customers and immerses them in the atmosphere of such a special period. We want everyone to find their ‘perfect gift,’ the one that truly makes their heart beat faster. The promotion with BYD electric cars is a way to reciprocate our customers’ affection and make the visiting experience even more unforgettable,” comments Rogério Alves, Marketing and Relationship Director at Almeida Junior.
The most magical date of the year will feature a series of special events at Almeida Junior shopping centers. In addition to the traditional decoration and photo sessions with Santa Claus, children will be able to participate in ‘Coffee with Santa,’ a free and interactive experience that, with prior registration, offers little ones the chance for unique moments alongside the jolly old man in a themed space.
In November, the Christmas Parades will bring parades full of characters and bands playing themed music through the corridors, creating a festive atmosphere. Additionally, the shopping centers will have children’s Christmas workshops, where kids will learn to make decorative objects and gifts, stimulating creativity and the Christmas spirit.
Perfect Gift Campaign
The Christmas campaign, which highlights the chance to win a BYD King hybrid car, will be broadcast in video format, exploring emotional moments of gift exchanges and celebration among families. With an engaging visual narrative, the video will be shown on TV and digital media, conveying the message that the true “perfect gift” goes beyond objects and lies in our loved ones.
About the BYD King
The BYD King, the prize for the Almeida Junior shopping centers’ Christmas promotion, is a sedan that takes sophistication and innovation to the next level, perfect for those seeking elegance with a touch of modernity. With aerodynamic lines and a look that blends the robustness of sedans with the lightness of a coupe, the model impresses. Inside, the spacious and comfortable interior complements the bold design, providing a driving experience that combines cutting-edge technology and style.
