In celebration of Children’s Day, Almeida Junior has prepared a special initiative for the month of October. Customers will be able to redeem personalized kits through the AJFans app, which include an exclusive original activity book celebrating the typical festivals of the cities/regions where Almeida Junior shopping centers are located, along with a set of crayons. The goal is to provide moments of fun and learning for children, exploring Santa Catarina’s culture and curiosities.
To pick up the book “Playing and Discovering Santa Catarina’s Festivals” and the crayon set, the guardian simply needs to register as a user in the AJFans app and collect them at the partner stores indicated in each of the group’s shopping centers, presenting the QR Code of the benefit reservation for validation. “We want families to enjoy this playful experience, which stimulates creativity and connection with Santa Catarina’s roots in a fun and accessible way,” comments Gisele Onofre, Corporate Marketing Manager at Almeida Junior. The initiative is valid for the group’s six shopping centers: Balneário Shopping, Continente Shopping, Garten Shopping, Nações Shopping, Norte Shopping, and Neumarkt Shopping.




