The Almeida Junior Group continues to strengthen its presence in the Santa Catarina market with the inauguration of new stores that elevate the level of shopping experience and wellness. Major openings have marked recent days at the group’s properties, bringing renowned and exclusive brands that reinforce the quality and varied mix offered at the company’s shopping centers. The French brand Le Creuset, Porsche, and Riviera Café are coming to the chain’s shopping centers.
Nações Shopping in Criciúma welcomed Me.Linda, a store with over 400m² dedicated to the cosmetics, accessories, perfumery, and beauty products segment. With a selection of the best brands on the market, the new operation represents a major advancement for the shopping center and for consumers in the region, further consolidating the Giant of the South as the main shopping and wellness destination in Santa Catarina.
In Balneário Camboriú, the French brand Le Creuset, synonymous with design and quality in kitchenware, opened its first signature boutique at Balneário Shopping. Known worldwide for its iconic cast iron cookware, the store features an innovative concept developed by architect Maurício Queiroz, with a sophisticated layout that enhances the consumer experience. With dedicated kitchen areas, a “gift station,” and differentiated visual communication, the boutique promises to offer a unique shopping experience to customers.
The iconic mall has also welcomed names such as Samsonite, Salinas, Ellus, VR Collezione, Lofty Style, Simmons, Me.Linda, and Creamy. In the coming months, the shopping center will receive the Coliseu jewelry store, Hector Albertazzi – specializing in luxury accessories – Wow Park, Manteigaria do Porto, and the UniZushi and Duladupara restaurants to strengthen Balneário Shopping as a consumer experience hub. In 2024, brands such as Buddha Spa, Samsonite, Sisley Paris, Lofty Style, Paula Torres, Virus 41, Grand Vision, Be Fly, Manoa Acessórios, The Wine Pub, Stanley, Biscoitê, Go Coffee, Vibe Beach, Moncloa, and Fom have already opened.
Other important openings arrived at Continente Shopping in Greater Florianópolis. Riviera Café, bringing the charm of the French Riviera to the property, opens with an elegant and welcoming environment combined with good gastronomy. With an area of 160 square meters, the new unit was designed to provide an engaging and sophisticated experience, combining comfort and style. The menu offered by Riviera Café goes beyond traditional coffees and includes specialties, as well as a selection of savory items, sandwiches, pies, and cakes prepared with high-quality ingredients. Also arriving is Raveli Brand Store, a multi-brand store that brings together labels such as Calvin Klein, Dudalina, Lacoste, Tommy Hilfiger, Richards, Levi’s, and Columbia, focused on the men’s fashion segment. The new store expands the range of options for consumers in Greater Florianópolis, reaffirming Continente Shopping as the region’s largest shopping destination.
At Neumarkt in Blumenau, Reserva opened its doors, presenting customers with a blend of high quality, style, and sophistication. The brand offers a product mix with main lines including: casual, work, jeans, beach, pets, eyewear, Go (footwear and accessories), and Mini. The result is products for the whole family in one place. The new store at Neumarkt Shopping is located across from Life by Vivara. Neumarkt Shopping will also receive the region’s first Porsche store, exclusively and temporarily. The store will be the city’s first Porsche Center, consolidating the luxury brand in the Itajaí Valley.
In recent months, Garten Shopping welcomed the opening of Cantina Mattarello, reinforcing its gastronomic offerings with a touch of Italian tradition, while Norte Shopping expanded its mix with the arrival of Avatim and Leo Cosméticos, brands that add even more quality and diversity to the beauty and wellness portfolio, meeting the demands of the discerning Santa Catarina public.
