Marketing professionals from the Almeida Junior group team participated last Thursday, the 11th, in the AJ Marketing Summit. The event, aimed at the internal team of Santa Catarina’s largest shopping center group, featured a special program to discuss the present and future of the sector and brought valuable insights to the team.
“Our professionals across the six malls deliver a massive volume of events, campaigns, customer relationship actions, and impactful experiences. All these people are fundamental pieces for the deliveries that bring growing results to Almeida Junior,” emphasizes Rafael Fiedler, Marketing and Relationship Director at Almeida Junior.
The event was held at the company’s corporate space at Continente Shopping in Greater Florianópolis. Neuroscience specialist Roberta Pacheco Agostini participated in the meeting with a lecture on the power of real connections and promoted a group dynamic with participants. Roberta sparked reflections on the importance of relationships between people beyond screens.
The Summit also featured Lucas Hansel from Harmo, who spoke about the importance of online reputation, a powerful tool for brand building.
“We always seek excellence, and for that, it’s necessary to be in constant evolution. Events like this, which generate integration and exchange of experiences, help us ensure that Almeida Junior continues to be a reference in the shopping center segment,” explains Director Rafael Fiedler.
