Continente Shopping hosted an event this Tuesday, the 24th, with presentations on solutions and innovations focused on retail, promoted by Almeida Junior in partnership with the retail vertical of the Santa Catarina Technology Association (ACATE). The ‘Conexão Almeida Junior Shopping Centers’ event focused on connecting companies with the corporate marketing, unit, and Human Resources areas of the Almeida Junior group and participating companies.
The initiative brought together solution pitches with the goal of encouraging the application of innovations aimed at retailers and large companies in the retail segment. Douglas Heinzein, Corporate Marketing Manager at Almeida Junior, opened the event by welcoming attendees and highlighting the importance of the connection between the sector and innovative companies that develop disruptive solutions for the market.
The opening lecture was presented by Valda Stange, CEO of TopMed, a Santa Catarina company that is a reference in the Telehealth and Telemedicine segment in Brazil. This was followed by pitches from companies that are part of ACATE’s Retail Vertical: DataForAll, with data intelligence solutions; Mimos Profile, which connects brands and customers to improve the shopping experience; Kevi, which centralizes customer data from various sources to give retailers a complete view; Inside the Box, which uses artificial intelligence to improve communication, training, and task monitoring for stores; Control, focused on financial process automation solutions; and Plooral, for HR recruitment and selection.
A sponsor of ACATE’s Retail Vertical since 2019, Almeida Junior has been driving the retail sector through events and discussions aimed at fostering new initiatives and solutions. “We work with innovation on three fronts: process optimization, enhancement of the company’s core business, and disruptive innovation. Our goal is, in a collaborative manner with the entire innovation environment where we operate, to create and co-create solutions for different business needs,” says Douglas Heinzein, Corporate Marketing Manager at Almeida Junior.
